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Experts explain why good menstrual hygiene is essential for women’s health, preventing infections, reducing discomfort, and ensuring comfort and confidence during periods.

Practising good menstrual hygiene through the use of clean, well-designed period products can help reduce discomfort, skin irritation, and hygiene-related concerns, particularly during heavy-flow days
Menstruation is a natural biological process, yet conversations around menstrual hygiene are often limited to basic management rather than overall health and well-being. In reality, maintaining proper menstrual hygiene is essential not only for preventing infections but also for ensuring physical comfort, emotional confidence, and long-term reproductive health.
Poor menstrual hygiene can lead to several health concerns, including skin irritation, rashes, urinary tract infections, and reproductive tract infections. Experts emphasise that simple practices such as regularly changing period products, keeping the intimate area clean and dry, and choosing comfortable, well-designed protection can significantly reduce these risks.
Dr Nandita Palshetkar, Medical Director, Bloom IVF Mumbai (Lilavati Hospital) and Fortis La Femme (Delhi), highlights the importance of treating menstrual hygiene as a health priority rather than just a routine.
“Feminine hygiene is a fundamental pillar of overall women’s health, yet it is often an overlooked conversation. Proper menstrual care is not just about managing a period; it is about protecting the body from infections and ensuring that a natural biological process does not become a barrier to physical or mental well-being. Maintaining good menstrual hygiene, through cleanliness, timely changes, and practices that keep the intimate area dry and comfortable, plays an important role in keeping the body healthy during this time.
Practising good menstrual hygiene through the use of clean, well-designed period products can help reduce discomfort, skin irritation, and hygiene-related concerns, particularly during heavy-flow days. Many girls and women experience anxiety around leaks, which can affect both physical comfort and daily functioning. Advanced period care solutions, such as period panties that offer full coverage, a secure fit, and continuous absorption, support better menstrual hygiene by minimising frequent adjustments and changing. When period products are designed to move with the body and provide reliable, all-day protection, they help women feel comfortable, confident, and at ease during their periods, contributing positively to both menstrual health and mental peace.”
Beyond physical health, menstrual hygiene also has a significant psychological impact. Fear of leaks, discomfort, or visible stains can cause anxiety and limit participation in everyday activities such as work, school, travel, or exercise. Traditional pads, while widely used, can sometimes cause leaks, bunching, and discomfort, which may restrict movement during period days. New-age solutions like period panties, designed with full coverage and continuous absorption, offer a more secure and comfortable experience. Designed like regular underwear, they help girls and women go about their daily routines, whether at school, playing sports, travelling, or simply relaxing at home, without the constant worry of leaks or stains. Especially for those with active lifestyles, such products provide greater freedom of movement and peace of mind.
Giving her perspective, Jemimah Rodrigues, Indian cricketer, shared, “When you are batting for your country, the last thing you want is to worry about your periods. Your game needs your focus and your period product needs to deliver on that. I love that the Whisper Period Panty is made for continuous absorption all day, supporting me from morning to night while giving me 360-degree protection. It is comfortable and easy to wear and lets me focus on what I’m doing, whether that’s playing a match, training, or just getting through a busy day. Periods are a normal part of life, and we need solutions that fit into our routine and not vice versa. Kyunki ab Mudna Nahi, Bas Udna Hai.”
Modern innovations in menstrual care are increasingly focused on comfort, safety, and convenience. Products designed with improved absorbency, breathable fabrics, and body-adaptive fits not only support hygiene but also promote freedom of movement. This is especially important during long workdays, travel, sports, or overnight use.
Equally important is awareness and education. Open conversations around menstrual health can help break stigma and empower women and young girls to make informed choices about their bodies. Understanding how to maintain hygiene during periods encourages healthier habits and reduces the risk of preventable complications.
Ultimately, menstrual hygiene is not just about managing a monthly cycle, it is about supporting overall health, dignity, and well-being. When women have access to proper information and reliable menstrual care solutions, they are better equipped to navigate their periods with comfort, confidence, and peace of mind.
February 24, 2026, 13:26 IST

