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Think vitamin C serum can make your skin fairer? Experts reveal the truth behind the viral claims and what it can actually do for your skin

Vitamin C serum can give your skin a temporary glow, but this effect is not permanent. (AI Generated)
People are constantly exploring ways to keep their skin healthy and glowing. Some rely on natural remedies, while others turn to commercial skincare products. Recently, vitamin C serum has become popular, with many claims circulating on social media about its benefits. Some say it can make your skin fairer and brighter.
But can vitamin C serum really change your skin tone?
Expert Insight: What Vitamin C Really Does
Dr Yugal Rajput, Assistant Professor and Dermatologist at GSVM Medical College, Kanpur, told News18 that vitamin C is a powerful antioxidant. It protects the skin from pollution, harmful UV rays, and dust. While we get vitamin C from food, which strengthens the body from within, this internal health also reflects on the skin.
Vitamin C serum can give your skin a temporary glow, but this effect is not permanent. Over time, your skin returns to its natural tone. The belief that vitamin C serum can make skin fairer is a misconception.
Dr Yugal emphasises that no skincare product can alter your natural skin tone, which is genetically determined.
Benefits Beyond Skin Tone
Vitamin C serum can help reduce hyperpigmentation to some extent. While many consider it an anti-aging product, it is only a mild option and cannot keep skin youthful for long periods.
The best way to maintain healthy, glowing skin is to consume vitamin C-rich foods, which support skin health from the inside.
Proper Usage For Maximum Effect
Health experts stress that vitamin C serum is only effective if used in the right concentration. Beginners should start with a serum containing 10%-15% vitamin C.
Apply it to a clean face and follow with a moisturizer.
Sun Protection Is Essential
Vitamin C can make skin more sensitive to the sun. Always apply a good quality sunscreen during the day after using the serum.
Skipping sunscreen can lead to increased pigmentation and reduce the benefits of the serum.
Personalised Skincare Matters
Every skin type is unique, so it’s important to understand your skin before following viral trends. Vitamin C serum can be helpful, but it is not a miracle solution.
The foundation of healthy, glowing skin remains proper nutrition, sun protection, and a consistent skincare routine.
February 26, 2026, 08:30 IST

