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As National Milk Day 2025 arrives, it offers an opportunity to reflect on why milk continues to be one of the most trusted and comforting staples across Indian households.
From early childhood to adolescence, “Drink your milk!” has been a familiar refrain at the breakfast table. But in 2025, as our understanding of nutrition and bone science evolves, experts are questioning whether milk alone can ensure lifelong bone health.
Milk has always held a special place in India’s cultural, nutritional and emotional landscape. From the glass of milk handed to children before school to the curd that completes our meals and the ghee that enriches festive delicacies, milk quietly ties together daily routines and traditional rituals. As National Milk Day 2025 arrives, it offers an opportunity to reflect on why milk continues to be one of the most trusted and comforting staples across Indian households.
Akshali Shah, Executive Director, Parag Milk Foods, believes the deep trust Indians place in milk comes from its enduring presence across generations. “Milk has always been one of the most comforting and dependable parts of daily life in India,” she shares. “From childhood to adulthood, it finds a place in our routines in so many forms, which is why people naturally associate milk with purity, nourishment and trust.”
But trust today is built on more than tradition, it is also shaped by transparency, quality and an evolving dairy ecosystem. Shah highlights that consumers today are far more aware and discerning about the food they consume. They want to know where their milk comes from, how it was sourced and whether it has been handled responsibly. “This has pushed the dairy industry to innovate, adopt better farm practices, strengthen hygiene standards and build stronger cold-chain systems,” she explains. As a result, the safety, consistency and nutritional value of milk reaching consumers have improved significantly.
Echoing this sentiment, Ranjith Mukundan, CEO and Co-Founder, Stellapps Technologies, emphasizes how milk continues to play a central role in India’s emotional and cultural fabric. “In India, milk isn’t just a staple, it’s part of our daily routine, our celebrations and the comfort food we return to,” he says. Whether in breakfast cereals, evening chai, café lattes, festive sweets or temple offerings, milk remains woven into both modern lifestyles and timeless traditions. Even as dietary habits evolve, he notes that milk retains its significance as an affordable, natural source of nourishment.
Mukundan adds that trust in milk today is increasingly reinforced by technology. Stellapps’ end-to-end digital stack strengthens traceability and quality across the dairy supply chain, allowing consumers to know exactly where their milk comes from. “When people know where their milk comes from, trust only grows,” he explains. This transparency, supported by data-driven processes, ensures fresher, safer and more reliable dairy products.
National Milk Day, both spokespersons agree, is more than just a commemorative date, it is a reminder of the massive scale and collective effort behind India’s dairy ecosystem. From millions of farmers and veterinarians to nutrition experts, processors and supply-chain innovators, countless hands work behind the scenes to ensure that something as simple and essential, as milk reaches families every day.
As Shah notes, “Our goal as an industry is to carry this legacy forward by keeping quality, transparency and consumer trust at the heart of everything we do.”
And in the words of Ranjith Mukundan, milk remains a symbol of “purity, nourishment and everyday comfort,” a sentiment that continues to strengthen India’s relationship with its most trusted daily companion.
About the Author

Swati Chaturvedi is a seasoned media professional with over 13 years of experience in journalism, digital content strategy, and editorial leadership across top national media houses. An alumna of Lady Shri Ram …Read More
Swati Chaturvedi is a seasoned media professional with over 13 years of experience in journalism, digital content strategy, and editorial leadership across top national media houses. An alumna of Lady Shri Ram … Read More
November 24, 2025, 14:00 IST

