A surprise was dropped by Billie Eilish on Earth Day-well not new music but collaborating with three upcoming stores in establishing sustainable fashion capsules. Once again, shows that Billie is all about music and has some knowledge of saving the planet. The launch is available on her store; it speaks modern style and innovative eco-consciousness and proves that fashion does not have to be detrimental to our planet.
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With its announcement tweet filled with mixed emotions that was well-commented on with Twitter comments, having all cultures come together, and some old-school confusion. Some were all in-‘IM REALLY STANNING THE RIGHT PERSON🥹’ screaming one user, while the other was ‘but it’s still so expensive 😔🥀’-real talk for anyone who’s ever had a hit in the wallet.
Ranging in the ultimate reply-‘girl i’m BROKE’ and fair enough with context. Eco merch for Billie is the fun but bills first. That fan asking ‘Does anyone know how long these are gonna be available for??? I don’t get paid for another two weeks’ was just an interesting ad. Struggle is real.
But not everyone was stressing about money. Some were just here for the vibe, like ‘BILLIE CARING FOR OUR PLANET OH I STAN THE RIGHT PERSON’. Oh, and obligatory comments saying I love you Billie; I don’t think there’s any celebrity tweet complete without that.
And of course, on the Twitter note of being totally random, one user threw a litmus test for Billie with a deep-cut question: ‘Who’s hotter Billie Eilish or Sydney Sweeney?’ Like, dude, this is an Earth Day announcement; focus.
And others from all corners of the world replied! One Portuguese-speaking fan bemoaned ‘a camisa do marshall lee, eu quero 😭’; while another, ‘que querida, tomara que chegue aqui pela renner,’ expressed definite hope that this collection would be sold at their store.
Then came Moonsters who went on to turn another drop into another cryptopromo. One tweeted: “MOONSTERS WILL CHANGE YOUR LIFE,” and another hyped, “MOONSTERS MOON MISSION 🌚.” Uh-Mmkkay??
So yesterday,’s Billie’s Earth Day move reminds us once again that she doesn’t just use her platform to serve bops. Whether they’re just there for the cause or for the merch, the conversation is out there-and that’s pretty much the whole point. If only sustainable fashion was as cheap as fast fashion, we would be laughing.
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So if your pocket truly allows you some leeway to go eco-friendly, check the capsules. But if not, let us just unite in saying that the Earth is worth saving. Who knows-maybe the next Earth Day will see them at a much more student-budget-friendly price. A girl can only dream.